Major book retailers in America grossed more than $14 billion in book sale in 2012. In terms of book shopping, customers should be aware of a few things that will make their online shopping experience pleasant.
Understand an Author
When a reader finishes a book and was pleased with it, they get an appreciation not only for the content of the book, but the author who wrote it, and knowing who the author is can be an method to finding the material that you enjoy reading. Many online book readers choose to pick only what is on the New York Times Best Seller list. While these books are reviewed by many esteemed critics, there is a high chance that not all of the books will be appreciated by common readers. Having a favorite author and enjoying a specific writing style can allow a casual reader to find the writing that they, themselves, can appreciate. Forum discussion is another great way for readers to get together and voice their opinion on authors and writing styles, and this is another way for someone to find the books they love.
Perks to Purchasing Online
Another important factor to consider as a customer is the offers available online. New books can be purchased online cheaper than at an actual bookstore and many online distributors offer book bundles that can be bought together for a reduced price. Look for services that offer a reduced price in terms of shipping and handling as well. Many books have a cover price 25 percent cheaper online that a physical retailer, and you can combine this with being able to browse books conveniently from the comfort of your own home.
As a customer, these are enticing offers that encourage people to shop online, however many readers miss the aspect of actually going out to a bookstore and browsing through shelves. There are even options for customers who wish to sell their own used books or trade them with another user. These are critical aspects to consider for people who are both readers and online shoppers.
But a report created by The Guardian states that only 7 percent of books sold online were actually discovered online. This means that book shoppers are aware of popular books prior to actually going online to purchase them. While book discussion is huge on the internet, readers are still used to going to their local book store to browse the selection before going back home to purchase it online. There are, however, a wide variety of online services that provide unique and comprehensive user interface the eliminates the need for readers to continue in this method.
Textbooks and Bargain Bins
Online book shoppers should be aware of the wide amount of textbooks and bargains that are available online. Students and casual studiers alike have the option of searching for thousands of new and used textbooks. There are collegiate level textbooks for sale that have simply been replaced by a newer edition but still carry relevant information.
Bargain bins are either new or used books that a distributor would like to sell as quickly as possible. The books within these bins include some extremely popular books at one point that eventually get replaced by a newer book. Bins can also include hidden gems that many readers would not have found in the first place had a bargain bin not been present. As an online book shopper, it's important to take advantage of everything online shopping services provide.